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Pricing Psychology and Selling your Home
Have you ever seen a product at a store and thought, “Whoa. That price is outrageously high. It’s just not worth it!” Conversely, you might have also reacted to another product with, “That’s awfully cheap. The quality must not be good.”Welcome to the psychology of pricing! According to research, people tend ...
Continue ReadingHow to Make your Home “Picture Perfect” for Viewings
Have you ever had a formal photo shoot? Perhaps you’ve had one for work or arranged one for your family. If so, chances are you dressed up and made yourself look your best. That’s the right mindset to be in when selling your home too. You want to make every room ...
Continue ReadingWhat’s the “Emotional” Return on Investment of a New Home?
Chances are, you’ve heard the expression, “Your home is your biggest investment.” For most homeowners, that’s true. So, when you’re shopping for a new home, it’s important to consider the financial opportunity of any purchase. Ideally, you want a home that is likely to increase in value over time. In other ...
Continue ReadingShould You Worry about Competing Listings?
Imagine you’ve been waiting for the right moment to sell your home and you’re finally ready to list it. But, just as you’re about to put up the sign, you notice that a few other FOR SALE signs have unexpectedly popped up in the community. Oh no! Now there are competing ...
Continue ReadingHOW TO PAY OFF YOUR MORTGAGE 10 YEARS EARLY AND SAVE $72,000 IN THE PROCESS
HOW TO PAY OFF YOUR MORTGAGE 10 YEARS EARLY AND SAVE $72,000 IN THE PROCESS A mortgage is the single largest debt the average Canadian or American will ever have to pay off. How about paying off your mortgage in 5 years…or 10 years? Well, that’s a goal many a homeowner ...
Continue ReadingWho Pays the Real Estate Agent When You Buy or Sell a Home?
For both buyers and sellers, the help of a knowledgeable broker is valuable, but who pays for the services of the real estate agent? If you're about to start your home-buying journey, you're likely thinking about hiring a real estate agent. Buyers and sellers are responsible for paying for different fees, so it's ...
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